How to Improve Search Engine Results

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Social Media is an integral part to any internet marketing campaign.

Internet marketing has become an essential element of any business marketing  campaign, and organic search engine results are vital to this marketing strategy. Considering that Google is the number one search engine today, it is therefore vital that your business be found in the top 3 Google organic search engine results.

These 7 tips are designed to help your business improve its internet marketing strategy and SERP.

Tips for Improving Search Engine Results

  1. Uncluttered Design: The visual experience that internet visitors receive is paramount to the time they will spend on your site. An uncluttered website design is not only visually pleasing it also helps improve Google SERP.
  2. Easy Site Navigation: Providing users with easy-to-use site navigation increases the time users spend on your site, reducing the bounce rate and ultimately improving search engine results.
  3. Content is Key: Google is constantly surfing your site. Providing visitors with up to date, relevant content, is not only helpful to visitors, it is also looked fondly upon by Google.
  4. Linking Structure: The number of relevant inbound links that are directed to your site are taken into consideration when determining organic search engine results. White hat link building strategies such as blog posts and article submissions are proven methods used to increase the number of inbound links.
  5. Video: YouTube is a free Google social media platform that allows users to share their thoughts and knowledge, freely through its services. Google includes YouTube results in its SERP and many are finding this service to be beneficial to their business.
  6. Social Activity: Google is now placing more emphasis on social sharing. Recently Google updated its privacy policy to combine all Google products. This action allows Google to meld all social media platforms together, providing users with what Google considers to be the most relevant search engine results.
  7. Google +: Considering the most recent changes to Google’s privacy policy, Google+ is advantageous to any business. Creating a Google+ profile that is actively maintained with relevant content is highly recommended.

First Capital Internet Marketing Consultants offers the internet marketing, SEO and social media management solutions that will help improve your Google search engine results placement. Contact us today and learn how we can help improve your businesses online marketing strategy.

About F.C.I.M.C

First Capital Internet Marketing Consultants LLC provides valuable internet marketing and social media solutions that are designed to improve search engine rankings, visitors and return on investment.
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